Before beginning as a consultant and independent creative professional from January 2010…

• 2008-2009 – Mumbai
  SAKAL MEDIA GROUP – Deputy General Manager / Channel Promotion Head – Headed promotions and brand building (On-air/On-line/ Print / Outdoor) for SAAM TV and Member of Core Group – Business Strategies for all the verticals (Television, Print, On-line, Events) for SAKAL PAPERS LTD. / SAKAL MEDIA GROUP
  
• 2005 - 2008 – HYDERABAD
  EENADU /  RAMOJI GROUP (Broadcast – 12 satellite channels & Tourism)
  Creative Director / Senior Manager
  Created and managed in-house one-stop creative shop to ensure cost-effective and quality on-air promotion, show-packaging, marketing presentations and show reels, AD-films and content development through animation for broadcast, tourism, events as well as external clients
  
• 2002 - 2005
  ETV NETWORK (Broadcast) - 12 satellite channels
  Program Executive (Executive Producer)
  In-charge- On-air Promotion (including Publicity) and Executive Producer for Children’s programming. Job role comprised of planning, project management, promotion, liaison and sponsorship, research & presentations for all genres of content offered to the Target Group (4 – 14)
  
• 2000 - 2002
  PENTAMEDIA GRAPHICS LTD. (Animation Feature Films & Series) - Production Company for Motion Pictures & Series and Television Channel - Splash
  Contributed to creative planning and implementation of children’s entertainment including films, promotional activities and merchandise products.
  Web-promotion & content, creation for television and films, FX animation & storyboard